- Definition
- A coupon site is a publisher that lists discount codes and deals, often earning affiliate commission on the resulting sales.
Coupon and deal sites frequently advertise on brand plus coupon searches. Whether that is allowed depends on the affiliate program terms.
Their ads can capture customers who were about to buy anyway, which is why affiliate managers watch them closely.
How Ads Lighthouse observes it
The Coupon sites segment in Paid results groups domains and ads that look like coupon or deal sites. Adding coupon keywords such as brand coupon to a project lets you monitor those searches directly.
Official sources
Sources checked on .