Help center
Guides for setting up monitoring, reading your reports, managing your team and billing, and understanding what an observation shows.
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Getting started
Create your account, set up your first project and choose the searches, markets and schedule to monitor.
6 articlesMonitoring and reports
Read paid results, keywords and advertisers, filter by date and market, and export tables.
9 articlesAffiliates and brand protection
Identify affiliate IDs in ad destinations, review cases and understand what an observation can show.
4 articlesAlerts
Set up alert rules, choose where they are delivered and review alert history.
2 articlesTeams and accounts
Invite teammates, understand roles and switch between the accounts you belong to.
4 articlesBilling and plans
Plans, the free trial, what counts as a check, monthly allowances, plan changes, invoices and cancellation.
7 articlesAccount and security
Passwords, Google sign-in, email verification, your time zone and deleting your account.
4 articlesPrivacy and data
What Ads Lighthouse stores, how optional Google connections work and how to delete data.
4 articles
Popular articles
- Create your first project
A project monitors one brand. Add the brand, its own domain, the market, locations, devices and schedule, then your first keywords.
- What counts as a check
One check is one keyword in one location, on one device, from one source. Learn how to estimate what your setup uses.
- Understand the Paid results report
Paid results lists every advertiser domain observed on your monitored keywords, with ads analyzed, keywords, visibility and segments.
- How the free trial works
New subscriptions start with a 7-day free trial. A card is required, nothing is charged during the trial, and you can cancel before it ends.
- Identify affiliate IDs in ad destinations
Tell Ads Lighthouse which URL parameter your affiliate links use, name your partners, and see which IDs appear behind ads.
- Invite teammates
Owners and admins can invite people by email. Invitees join your shared account and use its projects, history and plan.