Shopping is a separate source from Google Search. It shows sponsored product listings, the product ads with an image and price, observed for your monitored keywords. Search text ads stay in Paid results.
- Make sure your account is on Growth or a higher plan.
- Open Project settings, select Edit monitoring plan and turn on Monitor sponsored products.
- After the next checks run, open Shopping in the sidebar.
Google Search and Shopping are separate sources. When both are selected, each keyword, location and device uses two checks, even if the results come from one request.